Great moments in marketing

"We certainly had no intention that the name, 'Nogger', would be associated with any negative word."

That's Petronella Warg, a spokehole for GB Glace, the Swedish ice cream maker, defending their lying through her teeth about GB Glace's new flavor "Nogger Black."

It is just a funny coincidence, I suppose, that the entire campaign - including the graffiti style logo - is a parody of hip-hop culture.

[Related: The MooLatte a frozen drink with a name that corresponds both with a racially insensitive word, and a film about female genital mutilation.]